Tele2 eSIM — coverage, plans & network
Nordics, Baltics & Kazakhstan
Key highlights
- Founded in 1993 in Stockholm by Jan Stenbeck's Kinnevik group
- Mobile market leader in Lithuania and among the largest operators in Latvia and Estonia
- Since 2024 the largest shareholder is a joint vehicle of France's Iliad Group and NJJ
- Tele2 Kazakhstan uses the brand under license — the Swedish group exited that venture in 2019
- Not connected to Russia's former Tele2, which now trades as t2
About the operator
Tele2 is a Swedish telecom group best known abroad for its market-leading Baltic mobile networks in Estonia, Latvia and Lithuania. From its Stockholm headquarters it also runs one of Sweden's leading mobile networks alongside fixed broadband and TV at home.
Founded in 1993 by Jan Stenbeck's Kinnevik group, with prepaid roots going back to Comviq, Tele2 was once a pan-European challenger active in more than 20 countries before refocusing on Sweden and the Baltics; since 2024 its largest shareholder has been a joint vehicle of France's Iliad Group and NJJ. Two namesakes cause confusion: Tele2 Russia was sold long ago and now trades as t2, while Tele2 Kazakhstan — a network the Swedish group exited in 2019 — still operates under the Tele2 brand.
For travelers, AviaeSIM's prepaid eSIM plans on Tele2 networks currently cover Estonia, Latvia, Lithuania and Kazakhstan, with instant QR delivery and no local paperwork.
- Founded
- 1993
- Headquarters
- Sweden
- Group
- Iliad
- Network
- 4G, 5G
Network & technology
In the Baltic states Tele2 runs dense 4G networks with 5G live in Vilnius, Kaunas, Riga, Tallinn and other larger cities; legacy 3G has largely been retired across these markets in favour of 4G and 5G. In Kazakhstan the Tele2-branded network offers broad 4G in cities such as Almaty and Astana and along main corridors, with much thinner coverage across the country's remote steppe and mountain regions.
Reputation & market position
Tele2's identity has always been that of the value challenger: it grew by undercutting incumbents, and that positioning still shows in the Baltics, where it leads the Lithuanian mobile market and holds top-tier positions in Latvia and Estonia. In Kazakhstan the brand is likewise associated with budget-friendly service. Consumer feedback in the Baltics is generally solid, with the customer-service complaints typical of the sector.
Pros
- Mobile market leader in Lithuania, top-tier in Latvia and Estonia
- Modern 4G/5G networks in the Baltic capitals
- Long-standing value-for-money brand
- AviaeSIM prepaid eSIMs use Tele2 networks in Estonia, Latvia, Lithuania and Kazakhstan without local registration
Cons
- The Swedish group no longer owns the Kazakh network, which uses the brand under license — ownership confusion is common
- Coverage in remote areas of Kazakhstan is sparse
- No relation to Russia's t2 (the former Tele2 Russia), despite many Russian-language searches
Available plans
Countries covered
Get your Estonia eSIM, Kazakhstan eSIM, Lithuania eSIM or Latvia eSIM from AviaeSIM — instant QR activation, no roaming fees.
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How to activate
- 1Choose your destination and a plan on the Tele2 network
- 2Pay and receive your eSIM QR code by email
- 3Scan the QR code in your phone's settings to install it
- 4Turn on data roaming for the eSIM when you arrive
Frequently asked questions
Does Tele2 support eSIM?
Yes. Tele2 offers eSIM to its own subscribers in Sweden and the Baltic states; you normally order it through Tele2's app, website or a store, and identity checks apply for contract SIMs. If you are only visiting, an AviaeSIM prepaid travel eSIM connects to Tele2 networks in Estonia, Latvia, Lithuania and Kazakhstan without any local paperwork — you scan a QR code and are online in minutes.
How can I buy a Tele2 eSIM?
Locals buy directly from Tele2 in each country, in-store or via the Tele2 app, with national ID checks for contract plans. Travelers have a simpler route: buy an AviaeSIM prepaid data plan that runs on the Tele2 network in Estonia, Latvia, Lithuania or Kazakhstan, pay online by card, and install the eSIM from an emailed QR code before or after you land.
Is this the same Tele2 as in Russia?
No. Tele2 Russia was separated from the Swedish group years ago and rebranded as t2 in 2024; it is an unrelated company today. This page covers the Tele2 networks AviaeSIM plans actually use: the Baltic operations in Estonia, Latvia and Lithuania owned by Sweden's Tele2 AB, and the Tele2-branded network in Kazakhstan, which the Swedish group exited in 2019.
Does a Tele2 eSIM work in Kazakhstan?
The Tele2 brand runs one of Kazakhstan's main mobile networks, strongest in cities such as Almaty and Astana. Local SIMs are sold against a passport, and longer-term use requires registering your device's IMEI, so for visitors a prepaid AviaeSIM travel eSIM on the Tele2 network is the fastest option: it activates via QR code and needs no local ID or Kazakh number.
Useful links
Other operators
Information updated: 2026-07